Business Administration
About this program
At Penn College, we do business differently. You won’t learn foundations or theories strictly from a textbook. Our hands-on approach gets you thinking and doing. Sure, you’ll dig into core business principles in the classroom. But the real learning happens when you put those ideas to practice through lab exercises and collaborative assignments. This interactive program promotes problem solving, sharpens critical thinking, and prepares tomorrow’s leaders for the real world.
Want to focus on a specific area of business? Narrow your focus with an optional specialization in: Banking & Finance, Digital Marketing/Marketing, Healthcare Management, Management, or Sport & Event Management.
Next steps...
You're on your way to becoming a tomorrow maker.
5
Areas of Specialization
Master's Degree Pathways
20
Average Class Size
Careers
Careers options will vary based upon chosen specialization, but may include:
- Advertising account manager
- Customer relations manager
- Digital advertising analyst
- Digital marketing manager
- Financial analysts
- Marketing specialist
- Purchasing manager, buyer, and agent
- Social media manager
Courses
At Penn College, we believe your educational experience should go beyond specialized skills. Real-world ready means taking a broader approach that builds communication skills, inspires collaboration, and encourages exploration of arts, history, and science.
Specialization requires in-depth knowledge and high-level proficiency. Students learn and apply major-specific concepts, skills, and methods.
- Principles of Management (MGT115)
- Introduction to Financial Accounting (ACC113)
- Introduction to Managerial Accounting (ACC123)
- Business Computer Applications Using Spreadsheet (MIS211)
- Principles of Marketing (MKT240)
- Principles of Innovation (INV201)
- Sales (MKT243)
- Introduction to Business Analytics (MGT215)
- Business Law I (MGT301)
- Finance (FIN350)
- Quantitative Methods for Business (MGT355)
- Human Resource Management (HRM300)
- Business Track Elective (BTE)
- Business Administration Internship (MGT360)
- International Finance (FIN450) or
- Money & Banking (FIN370)
- Management of Organizational Behavior (MGT410)
- Consumer Behavior (MKT325)
- Business Planning & Operations (MGT345) or
- Purchasing Management (MGT320)
- Business Policy & Strategy (MGT497)
Perspectives are points of view, offering a variety of ways of understanding, interacting, and influencing the world. Students identify, explain, and utilize the approaches used by academics and professionals to study, analyze, or understand problems, and offer solutions.
Your Path
This program allows, but does not require, students to select one of five specialization tracks described below.
Students selecting this option take business track electives in computerized accounting, principles of banking, financial planning, investments, retirement and insurance planning, and international finance.
ACC 201 Computerized Accounting
FIN 150 Principles of Banking
FIN 305 Fundamentals of Financial Planning
FIN 360 Investments
FIN 370 Money and Banking or FIN 450 International Finance
FIN 395 Retirement and Insurance Planning
Students selecting this specialization take business track electives in social media, leadership, international marketing, marketing research, advertising, and digital marketing.
BIM 120 Social Media in Business and Society
MGT 325 Leadership
MKT 310 International Marketing
MKT 320 Marketing Research
MKT 330 Advertising
MKT 360 Introduction to Digital Marketing
Students selecting this option take business track electives in medical practice administration, healthcare delivery systems, quality assurance, healthcare ethics, leadership, and customer relationship management.
HTH 311 Medical Practice Administration
HTH 325 Healthcare Delivery Systems
HTH 332 Quality Assurance for Healthcare Workers
HTH 382 Ethical & Legal Issues Related to Medicine
MGT 325 Leadership
MKT 350 Customer Relationship Management
Students selecting this option take business track electives in small business management, international business, leadership, customer relations in management, international business, and forensic accounting.
ACC 470 Forensic Accounting
BIM 120 Social Media in Business and Society
MGT 216 International Business
MGT 249 Small Business Management
MGT 325 Leadership
MKT 350 Customer Relationship Management
Students selecting this option take business track electives in professional event planning, sport management, economies of sports and events, event management and coordination, event promotion, and issues in sport and event management.
FHD 278 Professional Event Planning
MKT 314 Event Promotion
SEM 305 Sport Management
SEM 312 Economies of Sports and Events
SEM 325 Event Management and Coordination
SEM 405 Issues in Sport and Event Management
Customized Specialization
We recognize you may have goals related to businesses and industries in which you are already involved or interested. This degree allows you to work with your faculty advisor to select coursework from a wide variety of electives that will focus on the skills and abilities you need.
Facilities
Woodlands Bank Innovation Lab
A multi-use collaborative space, the Innovation Lab is a hub for creative problem solving and team building projects.
Financial Markets Investment Lab
Study the ins and outs of finance. Investigate fraud and risk behavior with SAS software, and explore cyber security in our collaborative learning lab.
Featured Video
Wildcat Spotlight - Dean Fulton
Student-athlete Dean Fulton is no stranger to hard work. In the classroom and on the trails, he's committed to giving his all. In this Wildcat Spotlight, you’ll meet our very own trailblazer. Learn what fuels his passion for perfection. And hear why it's so easy to call Penn College home.
Maker Profiles
Tour Schedule
Seeing is believing.
Think Penn College might be a good fit for you? Make plans to visit and discover what hands-on learning is all about.
Mar 1
Undergraduate Open House
Saturday, March 19 AM - 3 PM
Apr 6
Undergraduate Open House
Sunday, April 69 AM - 3 PM
Industry Partners
Work with experts to become an expert
Penn College's strong partnerships impact every step of your journey – from your first day in the classroom and labs, to career placement (oftentimes before graduation) and beyond.
Related Programs
Follow your passion
Student Life
Lead and put your skills to the test
Penn College Business Club
Network with business leaders and work with like-minded students as you explore the business profession.
Student-Managed Investment Fund
Using real funds, gain an appreciation of the issues and pressures that come with investing.
Student Organizations at Penn College
Your college experience is about more than the classroom. Join one of 65+ clubs and organizations, or create your own.
Penn College News
Thursday, October 17, 2024
Construction company to host 'pop-up' Monday
Friday, August 9, 2024
PFEW gets down to business at Penn College
Thursday, August 1, 2024
Baumgardner receives accreditation council certification
Study Abroad
Gain global experience
See the world via Williamsport. Take your education abroad and get hands-on experience learning about your industry on a global scale.
Internship
Your knowledge in practice
Internships are key for career preparation. Jared Dancho completed an internship in the Harrisburg City Islanders’ fan development department where he gained valuable real-world experience.
Student Experience
The community as their classroom
Students Get Big-League Advice From Marketing Pros
Business Administration students attended The Phillies College Digital & Mobile Marketing Night at Citizens Bank Park. Students went behind-the-scenes with digital and mobile-marketing executives, received a ballpark tour and attended a panel talk in the Phillies Media Room, where employees answered questions about digital marketing and shared their career experiences and advice.
Students create event for peers
Sport & Event Management students put their lessons to work as they conceived, planned and managed an event that provided an opportunity for their peers to interact with regional employers. Billed as “Professional Coffee & Conversation,” the event featured a panel discussion by employers, who answered students’ questions about job interviews and resumes, communication in the workplace, the top qualities they’re looking for in employees, and more.
Volunteer Income Tax Assistance (VITA)
Each year, IRS-certified accounting and business students participate in the Volunteer Income Tax Assistance (VITA) program. VITA is a free service designed to offer tax assistance to individuals, giving students a chance to work with the community.
More Information
The Accounting and Business programs have been accredited by the Accreditation Council for Business Schools and Programs (ACBSP) .
This major is subject to the transfer standards established by the College (see https://www.pct.edu/admissions/transfer/transferring-credits). Exceptions must be approved by the school dean.
Alternative Credit refers to academic credits earned through means other than traditional college course completion, including: credit by exam, articulation, proof of competency gained in high school, work/life experience, and advanced placement.
Visit the Alternative Credit Options page in our Course Catalog for general requirements and procedures and for information on credit through Advanced Placement.
- Mr. Jon P Conklin, CPA, President & CEO, Woodlands Bank
- Mr. William E Ebersole, JD, CPA, CFE, GISF, Security Compliance/Emergency Manager, Disney Cruise Line
- Mr. Robert L Emert, II, CPA, President/CEO, Emert & Associates, P.C.
- Mr. Gabe Sinicropi, Jr., Vice President Marketing & Public Relations, Williamsport Crosscutters
- Mr. Ray Thompson, President, Supply Source Inc.
- Ms. Dorothy White, Tax Collector, Loyalsock Township Tax Office