Course Descriptions
Introduction to Cinema
MCM152
Study of film as mass media. Includes the international development of cinema as well as the historical significance of various films. Stresses an understanding of the social, cultural, political, and aesthetic values communicated by film. Introduces basic elements of movie making and discusses film criticism. (ART)
3 Credits: 3 Lecture
Media Writing
MCM223
Writing techniques for a variety of media applications, with a focus on reaching the audiences of traditional news outlets such as print, online, and broadcast. Course work applies informational, persuasive, and advocacy writing to a variety of media formats, including video scripting and news. Emphasis on gathering and organizing information, rewriting and editing copy, critiquing, and peer writing. Includes techniques for interviewing, researching, and writing. As needed.
3 Credits: 3 Lecture
Prerequisites:
ENL111
Media Evolution & Social Influence
MCM323
Study of evolving mass media systems and their effects on communication in society. Examination of the historical shifts from oral to written to print to electronic eras and the contemporary emphasis on personal communication in a digital age. Course work includes analysis of the changes in traditional definitions of communication-based processes such as newsgathering, gatekeeping, advocacy, journalism, and media democratization, among others. The migration of media use and production from a professional model to a democratized system, including social media, in which citizens simultaneously produce and consume information, is explored, as well as the effects of that shift on the credibility, reliability, and validity of the content produced. Course work includes various formal and informal written assignments. (Writing Enriched ) As needed.
3 Credits: 3 Lecture
Prerequisites:
ENL121; or
ENL201